
Ami Capital is a growth equity firm backing next generation consumer brands across longevity, lifestyle, sports and entertainment, helping them grow strategically and expand internationally.
We invest in high-growth concepts addressing the new consumer, driven by Millennials and Gen Z. We help companies scale into Asia's fastest-growing markets and achieve > US$ 100 million in revenue.

Based across the US, Europe, and Asia, the team has experience investing and operating in the consumer sector, including leadership roles at Heineken, Alibaba, Ares, L Catterton, and Forme, as well as investment banking and consulting foundations at J.P. Morgan, McKinsey, and Citi.
Supported by an advisor base of industry veterans across consumer, Asia expansion, and investing, the team brings a global perspective and local insight to accelerate breakout brands across borders.









